Category Archives: Thoughts

Thoughts that pop into my head. Things that I ponder from time to time.

Am I sitting on my hands?

To sit on one’s hands per the Cambridge Dictionary means “to do nothing about a problem or a situation that needs dealing with.” What if you are uncertain as to what needs to be done? Would this be considered sitting on your hands? I know that for the last couple of years, I have tried every which way to get some momentum going to go in a new direction vocationally. It seems that every option that I look into, the door is sealed shut. If you know me, you know that I do not like to sit around and do nothing. I love new ideas, especially when I am the one to come up with them! It feels like I am in a straight jacket. cartoon character in straight jacket
Not that I have ever been in one, but I would imagine that after a while, you just give up and sit on your hands or rather lean on your hands as they are wrapped around your back. Fighting a straight jacket is rather pointless, unless you are Houdini.

If all of your doors close, what are you to do in the meantime?

I mean, if after trying unsuccessfully to move in a positive direction, what is one to do in the meantime? I have found myself cleaning my garage, washing my car, washing the windows of my house and doing anything else that I can do just to NOT sit on my hands. Now some of you are probably saying, “Well, God probably wants you to just rest in Him.” Thanks, I’ve been doing that for 22 months. I have rested in my God created straight jacket and just prayed, read the bible and meditated for hours some days. I get up at 6AM every day just to do this. For a long time I felt that God was going to reveal His plan to me, that it was just around the corner, but now I’m not so sure. Is this a God created straight jacket or have I created my own straight jacket, stitch by stitch? Either way, I don’t like it.

In the pit of my stomach there is a churning

Have you ever told a child to sit in the corner and they obediently obey, only to hide the kinetic energy that is within them? They go to their corner, sit there and all seems well, but inside, there is a spring wound tightly that is ready to spring into action.

cartoon of dennis the menace in the corner
Hank Ketchum

The old cartoon series by Hank Ketchum about Dennis the Menace often showed Dennis in the corner for some act of neighborhood terrorism. You knew that there was still a lot of energy in Dennis, even though he was being obedient to go to his corner of punishment.

It’s not that I feel that I am being punished. I just feel lost, without a purpose. I’m a project guy. I like to be creating something new. I feel that I have had pretty good patience for almost two years, but geez, how long can a kid wait? All of the potential projects that I have thought of or been presented with have ended up being closed doors and I don’t mean doors closed politely, I mean doors slammed shut!

My last post was about the dream collapsing. When a dream collapses, you eventually wake up, if not, then you have what is called a nightmare. Enough of this nightmare, I want to wake up! I’m tired of the straight jacket and I’m tired of sitting in the corner. I have to do something different so that I will not end up with the same results. 2020 HAS to be different, if not, I will NEED to be put in a straight jacket! Until then, you will see a house with shining clean windows, not a speck of dust on the floor and absolutely no leaves in my yard. I’m running out of chores. Let me know if you need your house cleaned. I’ll run right over!

The Dream is Collapsing

A dream within a dream within a dream.

Have you ever dreamed that you were dreaming while having a dream? Now, how about dreaming about the dream where you were dreaming within a dream? That is a whole lot to wrap your mind around. Are you living within a dream right now? Do your dreams seem real to you? Does your life seem real to you? Science has proven that our minds do not know the difference between “reality” and simply imagining something. This blurs the edge between reality and your imagination.

inception the movie
Inception

It feels more like an implosion

This is going to be one of those transparent posts, not the encouraging post that I typically write. If you want to stay encouraged this Christmas season, then please skip this post and go find a funny meme that someone else has posted.

If you have watched the movie Inception and watched a building imploded, you will understand my analogies below.
Currently, my life feels as though it is imploding. I have personally witnessed a tall skyscraper being imploded. It was a strange sight. One moment it was there, and the next, it was a pile of rubble. Many of us who were alive remember seeing the twin towers imploding after the 911 attack.

In my life as in a tall building, the foundation was solid, no reason to believe that anything would change, but slowly, the weight of the top stories of my life began to grow heavier and heavier to where the walls of my life could not stand the pressure of all of that weight. The foundation, which for me is my faith in Christ was still solid, but the weight that was being added to the top stories of my life was growing. First, it was realizing that not living the purpose for which I was born, added an emotional weight to daily living. Next, it was our family business.  We had moved to Colorado to open a new branch, but within a year, employee issues back in VA started to draw us back to VA. We were spending more and more time flying back and forth to VA than building our business in CO.  The dream to open a new branch in CO was starting to fade.  After four years, we sold our mountain home in CO and moved back to VA with our proverbial tail between our legs. We were having multiple employee issues; people leaving with no notice, unable to rehire people to replace them. We were operating on a skeleton crew. The market started to change and our sales started to drop. The walls were now starting to bulge in our “building”. I experienced my first anxiety attack after back to back losses in sales. This anxiety manifested itself as muscle twitches. For 2 months, due to my PCP mentioning the letters, ALS, I was put on anxiety and anti-depressants. The “building” took a direct hit, exploding with the force that shook my entire soul.
My entire shipping department less one person slowly quit and we couldn’t find anyone to ship our products except our shipping supervisor. The glass windows in this “building” were now starting to break.  We decided to begin letting our staff, other than the warehouse work remotely from home. Maybe this would help us retain employees if they were able to work from home. The offices were now empty and quiet. I would go to work, only to find an empty building except a few people on the first floor. Due to not having warehouse staff, we decided to close our offices and warehouse and move the shipping operation to a fulfillment center in Denver. That move cost us a month of sales which affected cash flow. In the midst of all of this, we found a vendor in Taiwan that would manufacture a few of our products, thus reducing our cost of goods. We were now starting to make money again after 3 months of losing money due to the move to a fulfillment center. The dream was becoming clearer, the dust was starting to settle, but in November, this vendor’s email account was hacked. We thought we were wiring funds to them, but in fact, we were wiring funds to an unknown account in the UK, a fraudulent account. We lost the entire amount of the purchase order, for us a large dollar amount.
buildings being implodedRealizing that our sales were dwindling and that fulfillment centers were not cheap, we decided to put our house on the market to reduce expenses.  We were shoring up the collapsing “building”. We had a contract on our home in 22 days. The dream was becoming clearer and we thought that it was not collapsing. We felt as though we knew what we were supposed to do.  Maybe we can save this “building”. A few days before Christmas, our agent called to tell us, while we were at a Christmas party that the buyers were canceling the sales contract due to a small issue that was really of no consequence, but in this day and age of residential real estate, buyers can walk away from a contract for almost any reason. The dream was starting to get fuzzy, was it collapsing once again?

The dream is imploding

As of today, our sales are down 20% compared to last year. This, combined with losing a boatload of money in wire fraud is causing the dream to implode. The potential buyers renigging on the contract, (the 2nd house which they have done the same thing on) plus the money issues at work are causing this dream to collapse.

My lovely wife had her knee replaced at the end of August. The surgery went well, but the surgeon failed to tell us or schedule physical therapy for two weeks after the surgery. This has caused scar tissue to build up on her knee and she does not have the range of motion that she should. This is also causing her pain. She is currently walking with a cane. Her dream is collapsing, the dream of walking without pain, being able to start doing some of the things that her bad knee would not let her do seems like a dream unfulfilled.

Can you stop a dream from collapsing?

Now the question is, how does one keep a dream or “building” from collapsing or can you? During the beginning of a collapsing dream, everything seems to go in slow motion, but once it gains momentum, all one can do is to hold on to something and ride it down. For me, it’s my faith. I have to know that neither death nor life, nor powers or principalities can separate me from my foundation. I may end up in a rubble or awake from this dream. The inception of every dream has to have an end, and it appears that the time is now. The top has stopped spinning, but one day……..it will start to spin, yet again.

bronze spinning top

This Dream is Collapsing

 

Are you a large or a small?

I’m one to live large. I do not believe in simply existing and going with the status quo. If I want to do something in life it’s going to be on a grand scale. I was born for a reason, for a purpose that is larger than myself. If I were to live small, just trying to eek out a living, being a cog in the big wheel of life, I would be denying the very reason that I was created. I’ve tried to ignore it; I’ve asked for it to be taken away, but it can’t be removed. It’s like your height, you can’t make yourself taller or shorter, you are who you are.

I don’t want to work just to earn money, I have to have a purpose for living. I don’t want to have just a great business idea. I have tried that. The money satisfies for a very short time.  As George Bailey told Mary in the movie It’s a Wonderful Life, “Now, you listen to me! I don’t want any plastics, and I don’t want any ground floors, and I don’t want to get married – ever – to anyone! You understand that? I want to do what I want to do.”

George on the phone with Mary
It’s a Wonderful Life

I believe in doing things only one way, big and dazzling, compared to doing things small and just to get by.

We only have one life to live. You can make it a wonderful life or you can be satisfied with what life gives you. The choice is yours. What’s the opposite of a wonderful life to you?

The muse can’t be ignored

Have you been kissed by a creative muse? If you have, then she cannot be ignored. She will be happy to be left alone for only a time, but will grab you with a vengeance and demand your attention. Of course, I am speaking of the mythological 9 muses. Zeus’s 9 daughters.
If you are one of those that has been “kissed” with a creative bent, then you will not survive very long before this muse demands attention. If you ignore her too long, she may curse you to a life of boredom from which you will not return.

The 9 muses

What is that creative Muse’s name?

The question is, “who” is that creative muse in your life or should I say “what”. Ok, so you know that you are creative, but creative exactly how? Are you a creative artist, musician, cook, playwright or thousands of other areas that require creativity? I have been blessed to be gifted in several things and my interests are wide and varied. I’m an excellent pianist, trained classically. I have high mechanical skills and have put that to use over the years. I love to take things apart to see what makes them tick. I like to see what I can do to make them work better. Both interests require curiosity and creativity.

For the past 10 years I put away my wrenches and my piano to make a living. I have spent it running a company. Now I type on the computer and try and figure out how to maintain our market share. Sure, it does require some creativity, but not daily. I have ignored this muse for quite a while, but now she is walking down Mt Olympus to have a very serious chat with me.  I can hear her say, “Ok, I have been quietly watching you, hoping that you would return to me, but you seem to be stuck. It’s time to return to me.”

Don’t let your Muse quit on you

“Amateurs sit and wait for inspiration, the rest of us just get up and go to work.”
– Stephen King

There is a time for sitting and waiting and then there is a time for action, the key is to know if this is a time of waiting, or if this is a time for action. I don’t believe in staying busy just to be busy. I think it important to stay actively involved in the area in which you know where your muse lives. If you are a writer, then spending all of your time on the golf course isn’t going to help you learn to write. It may give you some time to think, but you must at least practice writing until that great story arrives.

Demeter

If you are one to get depressed, waiting on your muse to bequeath you with that one great idea, then get to work doing something in the area of interest to get the creative juices flowing. It seems that harder I sit and consternate about what I should do, the less ideas pop into my head. This is a delicate balance. Busy enough to keep the inner demons at bay, but not so busy as to keep every creative thought from being able to rise to the surface. Many great ideas occur by accident instead of by sitting in a lotus pose waiting for that great idea to pop into our heads.

Top 7 things to keep your Muse alive

  • You need to spend your time with others that help you get your creative juices flowing.
  • Find groups of people who are like minded in the area of your muse. Even if it is only one or two people, get together with them on a regular basis to stay encouraged.
  • Stay away from those who squelch your creativity. You want to plant yourself in good soil that will be watered.
  • Limit your time on social media. It can be a creativity drain.
  • Spend time with pen and paper. Create your own images.
  • Just get started doing something.  Even if it is only 30 minutes per day, you will feel better afterwards.
  • Momentum only occurs once you start moving.

The microwave life

Slow tedious craftsmanship and hard work has seemed to come to an end. Today, we see to have evolved to a sort of microwave living. Social media has pushed the success of so many, summed up in less than 500 words as though anyone can fall upon success, as if it was something that chance and being in the right place is all that is required.

Downloads are for computers, not for humans

At least not yet that is. I’m not Neo from The Matrix. I can’t suddenly know Kung Fu.  As cool as it would be, that’s cheating. To become a master at anything, it takes time and practice.Neo has just downloaded kung fu to his brain It also requires patience. I’m not good at being patient. Owning an e-commerce store, I know that I can create a web-page and upload it to the web in less than an hour. YouTube videos can go viral creating a superstar of almost anyone overnight. Don’t even get me started on the lottery. Too much, too fast is not good for anyone as Hollywood and fame has a long trail of ruined lives that have paved Hollywood Blvd.

Building something with your hands

I used to be a general contractor. I restored homes which sometimes took years to complete. I enjoyed seeing the progress of each day, room by room. In the end, it brought a very satisfying feeling seeing what I had done, but that was years ago. Now that I have been in the eCommerce world for fifteen plus years, my patience has waned. I seem to enjoy writing a check for others to do the work I once did. I’ll admit that I am older and my body doesn’t recover as quickly as it once did, but I want things done instantly. This microwave life that I have created has lost the satisfaction that building something with my hands had once brought. It has also removed the problem solving that goes into building something as well.

Ed and Rowena Waghorn from Herefordshire

Ed wanted to build a home from scratch, using his own designs and available materials for $100,000. It has taken him and his family over 15 years in the process. They have lived off of the land while building it and the life that they created while building, has been to focus on the journey.

Ed and Rowena's handcrafted home
Grand Designs

As I watched this episode on the Netflix series called Grand Designs,  at first I said to myself, “Jeez, he makes everything by hand. Why not just go out and buy a metal hinge?” Instead, he carves them out of scrap wood from trees that he felled on his own property. He painstakingly will spend days putting detail into items that you and I would simply have overlooked.  I used to have more patience to attempt something on a much smaller scale, but not anymore. I blame myself, but I also blame allowing technology too easily to replace tasks that I once enjoyed doing the analog way. They say that Rome wasn’t built in a day. Today, maybe it wouldn’t be built at all because we just don’t have the time nor the craftsmanship that it would now require.

“Nothing in the world is worth having or worth doing unless it means effort, pain, difficulty… I have never in my life envied a human being who led an easy life. I have envied a great many people who led difficult lives and led them well.”     ― Theodore Roosevelt

Excuse me, for now I am going to go to my garage to build something, anything. I don’t care. I want to get my hands dirty. I want to see what I can create once again, and I don’t care how long it takes me!

Don’t give up, your answer is around the corner

Yes, you heard me right. Don’t give up, your answer is around the corner. If you have been pressing in to get an answer for something that you have been focused on for quite a while, I’m here to tell you that your determination will not go unrewarded, especially if you have committed it to God’s care. He hears your heart, He sees your frustrations. I know that it seems as though things will never change, yet God works behind the scenes in your life.

If you are going it on your own and you have not committed this to an entity that is more powerful than you, then you will have to just live with the results of your own efforts. We alone can’t change others or circumstances beyond our control, but God can.
“God can do anything, you know–far more than you could ever imagine or guess or request in your wildest dreams! He does it not by pushing us around but by working within us, his Spirit deeply and gently within us.” Ephesians 3:20

I know that it seems like this has been going on forever, yet if you have been faithful to commit this to Him and have been listening for HIs direction, it will arrive.
“Meanwhile, the moment we get tired in the waiting, God’s Spirit is right alongside helping us along. If we don’t know how or what to pray, it doesn’t matter. He does our praying in and for us, making prayer out of our wordless sighs, our aching groans. He knows us far better than we know ourselves, knows our current condition, and keeps us present before God. That’s why we can be so sure that every detail in our lives of love for God is worked into something good.” Romans 8:28

Our journey to downsize our lives

I have searched the internet unsuccessfully to find stories of others that have decided to pull the emergency brake on their existing lifestyle. My wife and I have watched shows on decluttering, but we aren’t talking of just getting rid of stuff in our closet. We have done that and that does not satisfy the longing to take a hack saw to these golden handcuffs that keep us slaving away to make the mortgage payment on our million dollar home and our “way of life”. We want purpose. We want to have the freedom to not be tethered to something and someplace that forces us to not have any choices. We are going to downsize our lives.

I reinvented myself once already

Ok, now I am going to switch to moi. I started my own business about 20 years ago working with my hands, but things out of my control, mainly the internet and cheaper products from China made my services no longer needed. I had to reinvent myself, but in reinventing myself, I chose what would be a great “business idea”, not something else that I would enjoy. You see, I was in the mortgage business making a good living, but hating every minute of it. This is why 20 years ago I reinvented myself and started my own service business, but cheaper products rendered my services obsolete, so I reinvented myself and started selling replacement parts online for the products I used to service. The immediate return or should I say the slow and steady return of dollars started coming in. I had discontinued to use my troubleshooting and mechanical skills due to a lack of need and started selling the same parts that I used to install for people TO people. Just like now, I was tied to a computer screen. I was riding the surf of the internet and after 10 years, was one of the top websites to sell these parts. Life was good, financially speaking, but I had left behind the whole reason to get out of the mortgage business in the first place.

What am I complaining about?

Fast forward 18 years. We are basically living in a million dollar house. I am driving a brand new Tesla. Is it a cool house? You bet! It’s 118 years old with tons of architectural detail. It’s 5,200 sq. ft. and the previous owners fully renovated it. It has a butlers kitchen, a gourmet kitchen that any chef would love to own and inlaid French parquet flooring. I had always wanted to own a home like this in this very neighborhood.  Colonial revival home Freeze frame. We are pretty miserable. You see, stuff doesn’t bring you happiness. It does for a very short time, but not long term. Our job has tons of stress attached to it. Being in business online is like being a fish in the ocean. You never know what is going to gobble you up or if the tide is going to change and sweep you away with it. The amount of money that we have to generate to feed our lifestyle is just crazy and we don’t have any credit card debt, I’m just talking about house payment, health insurance, utilities, etc. Ok, there is the Tesla payment and I do love driving it.

Just because you can doesn’t mean you should.

Just because you can, doesn’t mean you should. Bigger isn’t always better. These are two quotes that I tell others but have obviously been ignoring myself. I knew we could afford to own this house and to buy the Tesla, but when I signed the promissory note for each, I also promised that I would make those payments and to make those payments I must generate the income, no matter if I enjoy the job that generates that income or not.  Guess what? I don’t enjoy the job and I don’t enjoy the friendly reminder that these payments are due either. Owning expensive stuff means that the expensive stuff needs to be maintained. Owning a 5,200 sq ft house when you are both working full time means hiring a housekeeper, that is unless you don’t care what your house looks like and we do. I don’t have time to do the repairs that are needed in owning a home, so I get out my checkbook and write checks for the lawn service, painters, plumbers and electricians that I would normally do myself. That is if I had the time, but guess what? I don’t have the time.

To be able to yell STOP, I have to eliminate what forces me to wake up and “make the donuts”.

baker getting ready to make donuts
Courtesy of Dunkin Donuts

It’s not that I want to retire and play golf. I just want to do something that fulfills me and uses the God given gifts that I was given. I have purposely started to step on the brakes in my business. I eliminated a number of product groups that were requiring a major investment of time, but that also resulted in less income. I had been approached by a company that every one has heard of to distribute their products, but I turned them down. They were kind of shocked, but I said no. That was VERY hard to do because I had been trying to obtain their business for years. That probably cost me a couple of million dollars a year in sales.

hand on parking brake

Now, we are pulling the emergency brake on our lives. We are putting our house up for sale and streamlining our business so that we can eventually sell it. We refuse to go another day like this. We want options for our lives. We may not even buy another house. We may just travel, to places where we can live on the cheap for a while until we figure out what we want to do next.

I am going to take you on our journey into the land of downsizing our lives. I will be honest and tell you exactly how it feels to move out of a neighborhood filled with doctors and CEO’s. It will be a change both economically and socially, but we are willing to do it.

Never ending dreams Dream Sequence #1

I dream every night. I have multiple dreams per night. Sometimes I feel as though I should have popcorn to enjoy along with my dreams. So, I thought that I would share a few of my dreams. I figure why not, maybe I have all of these dreams for a reason other than my mind never stops, so here goes!

Image courtesy of Playstation

Dream Sequence #1   8/6/2019

Sitting in a room of family members and strangers, I’m looking for someone. At first, I don’t know who, then it occurs to me that I am looking for my wife Laurie, but she is here with everyone else. This is rather strange I tell myself. Why would I be looking for her if she is here in the house? Suddenly, it’s as if another dimension is slowly opening up. I see an area in the room where there is an oval area about 3′ tall that is all blurry. I feel drawn to this area. It almost seems like some sort of portal. I want to reach my hand into it. I slowly walk over to this oval entity and dare to reach into it. I sense that another version of my wife is on the other side. It’s at that point that I realize that she IS on the other side, just another version of her. I long to be with her. There is so much I want to say. We were separated years ago, but somehow the relationship ended. I had no way of reaching her, no way of communicating with her. My heart aches as I remember the times that we spent together. The love that I feel for her is tremendous but then the portal disappears. Those around me think that I have lost it. I think that I have lost it. How can I be sad when she is here in the present? How can I long for her in the past as well? The other dimension seems just as real as the area that I am in. It actually feels more real than the present. Which space is a reality? Are both reality and just occupying other dimensions?

I wander around the room and find this blue metallic structure, only about 2′ in diameter. It has the ability to transport me into this alternate reality.  I cradle it.  I bring it over to where the portal was. I feel the portal reappearing. I hear her voice from the other dimension. I long to tell her that I want to be with her. Suddenly, voices from within the room in which I am standing start asking me questions, drawing me away from this portal. I realize that my children are there within the room. They need me there. My wife in the present is there beside me. I stand there perplexed. Laurie is here with me, not in some other dimension.

What can this mean

I know that many of you have several interpretations of the dream as Daniel did thousands of years ago and I have my own ideas as well. For me, this is what I see. Life has gotten very complicated since we have been married. We are still deeply in love, but work and the pressures of life have taken some of the everyday joy out of our lives. I long to return to a simpler time. We have been talking about downsizing. Downsizing our business, our home, our possessions and not having so many obligations so that we can make the most of each day, not just getting through the day. I don’t want to escape, I want what we once had. It’s not just Laurie who was different, it was me as well. It was a better me.

What color are your handcuffs?

Have you heard the term “Golden Handcuffs”? I hadn’t heard of it until my brother mentioned it to me in a conversation a few years ago. Typically this refers to deferred benefits to keep an employee
Golden handcuffswith a company for a stipulated amount of time. What if you are self-employed?  There isn’t anyone that is holding you there, but there is another type of golden handcuffs that has nothing to do with employment at all; whether you are self-employed or work for someone else. Golden handcuffs can be self-created. You forge them yourself through obligations that you have made to mortgage companies, auto loans, private schooling, vacation clubs, resort fees, etc. The list goes on and on. When we see the glitter of something that we desire that has a hefty price tag on it and bite, we are not much different than a fish striking an attractive lure. Many times we find that the lure isn’t real; it’s just a pretty feather, shaped like a fly or worm. Either way, it has a hook in it. It’s called monthly payments or the outgo of cash in exchange for that thing or service we desire.

Take this simple test to see what color your handcuffs are

Hopefully, you have some record of where you spend your money per month. You can go online and find a sample budget. Here is one here.
Step 1   Find out how much you spend
You have to remember to add all of the things that you spend money on per month. Don’t forget things like:

  • Nail salon
  • Coffee breaks
  • Life insurance
  • Home repairs
  • Gifts (Christmas, birthdays)
  • Vacation
  • Auto repairs, licensing, taxes, and tires
  • Lesson Fees
  • Clothing
  • Medical deductible fees for office visits
  • Vitamins
  • Cosmetics
  • Haircuts
  • Subscriptions
  • Bank charges
  • Credit card payments
  • Dues
    colorful sample budget

These things above aren’t even big things like Rent, Food, Utilities, etc. Once you add all of these things up, write down the total. Now, take this amount and divide it by .70. (federal and state taxes) This amount is the gross amount you need to earn. Hopefully, you make more than this amount. Were you surprised?

Step 2    Go through and change the amounts or eliminate those things that you are willing to live without.

How did you do? You will quickly learn what color your handcuffs are. If you can’t cut anything, your handcuffs are made of gold. If you can only cut back on a few things, they are made of silver. If you can cut back 25%, your handcuffs are made of brass. If you can cut back 50%, your handcuffs are made of wood, and they aren’t handcuffs at all! What most of us find is that we have become accustomed to certain creature comforts and we aren’t willing to give up any of them, even to reduce stress and launch out on something that we are passionate about. We would rather have our stuff and perks than to change our lives. So, is it time to put up or shut up as they say? This depends on:

A. Do you enjoy what you are doing and the money is merely a result of doing something you love?

B. Do you dislike what you do and would instead do something else but the money that you earn from it is too hard to turn down?

If you answered A, congratulations, you are not wearing handcuffs of any color. If you answered B, what color are your handcuffs?

different color handcuffs

The new Coke formula mistake you may be making!

Diversification is good, but don’t diversify due to boredom.

Do you remember New Coke? It was created in 1985, a new formula of Coke. What a marketing blunder. You’ve heard the adage, “If it ain’t broke, don’t fix it.” Coke along with many other companies have messed up a very successful business model by getting bored with what is working, thinking that others are getting bored as well, so what do they do? They mess with a very successful product that has performed very well. I’m sure it wasn’t just boredom, but wanting a larger slice of the market or copying what similar companies were doing.
old coke and new coke. Coca Cola is a successful company.

It’s easy to point the finger at other’s blunders. Being successful is difficult

Being a copy cat is easy. We see what someone else is doing and figure that we can do the same thing or we “should” do the same thing. One of my favorite sayings is “Just because you can, doesn’t mean you should.” I will have to admit that I have fallen prey to this tactic. If you have a successful business, idea, family, blog or product, don’t change it to change it. If it is successful and you are bored, then let someone else run it and start something else. Don’t change it because you are bored and then lose business or interest from others because you have left your core values. Do what you do best.

5 Guys Burgers and Fries. A Successful Company.

Whenever I go into a 5 Guys Burgers and Fries restaurant, I am amazed at how simple their menu is. They don’t offer Fried Chicken, BBQ and corned beef sandwiches, they offer great burgers and fries. They also provide hot dogs, but that is not why I go there. I go there to five guys store front. Five Guys is a successful company.get a great burger and fresh Idaho fries. If they ever change their fries to some skinny fries, I will stop going there. They have a simple success story. I’m not trying to promote their restaurant, I am just amazed at their simple menu and hope they don’t start offering Gyros and Pizza. Stick to your core values. Know why your customers and audience love what you do and stick to it!

I am as guilty as the next guy

Yep, I’m as guilty as the next guy, but not the next Five Guys! I started my business online as an air compressor parts supplier. After repairing power tools for a good amount of time, I realized there wasn’t a whole lot of money to be made on small power tool repair, so I started repairing air compressors, the bigger ones that construction companies use. I began to make a profit and didn’t have to work so hard fixing small power tools. I started offering air compressor parts online, and the business started to grow. My mistake was that other companies were providing all kinds of power tool parts, drill parts, saw parts, leaf blower parts, you name the power tool, and they were offering parts. What did I do? I became a copy cat and started doing the same thing. After about ten years, I realized that I had left my core values. I could not concentrate on what had made me successful, and I didn’t have the time to focus on my core business. Instead of going deep I was going wide and shallow, and my margins began to slip.

Ripping off the band-aid is hard

I wrote several blog posts about ripping off the band-aid.  I wrote it because the band-aid I needed to rip off was 1,000’s of products that I had put on my website that were not air compressors. This was going to mean a loss of sales, but I had to do it. I had to get back to selling just burgers and fries, what I knew best. On January 24, 2019, I did just this, and it hurt. All of the thousands of hours I paid people to add all of this product would now be removed, but once I did it and accepted the results, I have found that by focusing on the core business that I know, I have seen my margins increase. I have fewer suppliers now, but I have more time to spend time with them coming up with creative ways to market their products and even coming up with our solutions when companies stop making a specific part so that we can help our customers continue to use their existing equipment.

It’s hard to go back to something when you think you were moving in the right direction, but continuing to walk away from what I know was keeping me up at night. I’m glad about the decision that I made to return to what made me successful. Maybe you will too, that is if you have gotten bored and changed the formula for your own Coke.

Update on ripping off the band-aid

I ripped off the band-aid and the hardest thing was the unknown results. Sure, it was tough to do, but after 6 weeks since ripping it off, our sales have not fallen one bit. As a matter of fact, our sales are up a bit compared to last year. My focus has returned to what got us here in the first place. Our margins are better and we have reduced a lot of wasted energy on products that we just needed to let go.

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